8 Common Infographic Design Mistakes

 You just made several design mistakes that ruined what would have otherwise been a great infographic.There's more to creating a powerful infographic

Sometimes you design an infographic and believe that it’s the best thing you’ve ever created. You can’t wait to see the obvious  positive results but then you realise it’s taking longer than you expected. You are feeling frustrated  and disappointed at your own work but still can’t seem to find your fault. What you fail to realise that you made several design mistakes that ruined what would have otherwise been a great infographic.

It’s rather difficult to spot your own mistakes and so a designer will often find out when it’s too late. We best learn from our mistakes but infographic design mistakes can be very expensive and quite frustrating. Here are some of the most common design mistakes every infographic designer should look out for.

Ugly infographic: Your choice of color is very important. You could have compelling information and authoritative data but a wrong choice of color ends up repelling  your audience. Choose an appropriate color for the subject and the audience.

Disregarding the audience: This  happens when you  create an infographic for yourself instead of the audience. You become selfish and decide that they ought to like what you like. That’s the greatest design mistake you can ever make. Always consider your audience, their tastes and preferences and dazzle them. That’s how to ensure your content reaches a wider audience.

Too much text: An infographic should always be an image that speaks for itself and this has very little to do with text. Of all infographic design mistakes, choking your audience with text is often the final nail on the coffin. Very few of us like to read. Keep that in mind.

Low quality images: Usually, it is the images that draw people to your infographic. If they are not attractive enough, then don’t expect too much success.  Why not spend a little money on quality images which will draw millions of eyeballs to your content?

Too long infographic: Nobody wants to spend their entire life waiting for an infographic to load, then the next life reading it. There are design mistakes your audience will easily forgive but time wastage is not one of them. There’s always another  brief infographic they can view and even share instead.

Incorrect data: Be careful with the information you present to your audience. They want to believe you but some errors will cost you their trust. Always get your data from authoritative sources.

Failing to provide sources: Some designers skip the sources/citation part of an infographic. Don’t be one of them. Prove that you did not just copy your data from one dumb website and paste on the infographic. This is how trust in infographic design is built.

Grammatical errors: You may be forgiven for any design mistake but not grammar.

Creating a powerful infographic isn’t just about links and shares. There’s so much more to consider if you’re to make a lasting impression on your audience.Avoid the mentioned design mistakes and you’ll be on a home run.

 

 

 

Reasons to Use Infographics

Find out why you should use infographics for successful content marketing.

Do you still think infographics are unnecessary for your brand? Well, if these facts don’t convince you, nothing else will.

Use Infographics for Branding
An infographic, when properly put together can easily make your brand everybody’s favorite with minimum effort. You can effectively use an infographic to provide important information about your business such as its history, market share and consumer feedback. Also use compelling content, graphics, facts and figures to pass your message across. The quality of your infographics will determine how well this pays off.

Use Infographics to Simplify Complex Information
An infographic makes it easier for your target market to understand technical ideas and this endears them to the brand. People will hardly forget anyone who makes life a little less stressful for them. Take advantage of this fact and present answers in a great infographic. An example would be how a service, gadget or equipment from your company works or answering frequently asked questions.

Use Infographics to Present Survey Results
Data can be quite cumbersome to present, especially when there’s a lot of it. Your audience could easily get bored to death when they have to make sense of mammoth figures, which also means extra work for you. An infographic makes life so much easier.Anyone in their right mind will always prefer the simplicity and tidiness of an infographic. With the right colors, text and visualization aids, your audience will love your presentation.

Content is More Shareable with Infographics.
One more reason to use infographics is to encourage your readers to share your content far and wide. Infographics are less bulky and therefore easier to share than other media. Again, how well this goes for your brand depends on the quality of the infographic. You will only get more referrals if the first reader likes it.

Use Infographics to Draw Attention
A visually appealing infographic should draw the right people to your brand.Research about your target audience and find out what they want to read. Only then can you be able to bait them into answering to your call to action.

Infographics will remain a significant ingredient to business success as far as content marketing is concerned. Make use of them to promote your business. This is a trend that’s going to be around for the long run and only those who take advantage will reap big.

Infographic Design Service for Your Business

Our infographic design service has been and continues to be the preferred hub for top -notch design services, trusted by business persons in and away from the UK.

Do you want to draw he right people to your website or your business’ physical premises? Well, we have one tool than guarantees your desired success. Our company continues to be the preferred hub for top -notch infographic design service , trusted by business persons in and away from the UK.

What sets us apart from other designers? It could be our ingenuity, professionalism, attention to detail, excellent customer service , our reasonable and affordable prices and more. Here your needs come first, even before we can offer our expert advice. We understand that data must always be presented in a simple yet presentable manner. You want your business to attract ‘relevant’ people, the kind who inspire you to get up every morning and do what you do best to make their lives better.

There’s no better way to impress busy people than to talk to them in a simple yet clear language. A great infographic says in just a few words and visual aids what you would have to say in as many as or more than 250 words. Not too many people like to read and so infographics have saved all of us the trouble. With expert knowledge and rich experience in infographic design service, we understand the need for exceptional infographics.

We have put in place a system that allows you to order for our services and receive your infographics in good time. Our experts will research and present to you the best options available. Our infographic design service is unmatched, a definite reason why our customer return rate continues to swell.

Our experts are open to criticism and allow you to ask for free changes when you are not satisfied. You can however rest assured that we rarely have such cases owing to our finesse in design. Your search for infographic design service has borne fruits because you just found us. Try us today and watch your business soar.

Dazzling Infographics: Enhancing Visual Appeal

There are various aspects to consider carefully when looking to create dazzling infographics. These things define the eye appeal of any data visualization material, in this case, infographics.

Dazzling infographics. Just how does a designer arrive at it? There’s so much that goes into creating an eye-catching infographic, something that our audience may never understand. Designers often have to go out of their way to ensure that they deliver something that you will want to look at, long enough to capture the information on display. That is visual appeal.

Naturally, nobody wants their eyeballs to land on anything unsightly, especially on the internet where people will easily display anything. Infographic designers have to keep this fact in mind and work with the intention of presenting data in the most visually appealing manner.

There are various aspects to consider carefully when looking to create dazzling infographics. These things define the eye appeal of any data visualization material, in this case, infographics.

Color
Color can make or break an infographic. No matter how well everything else is presented, the wrong color can effortlessly ruin an infographic. Choose a color that rhymes with the type of information you are presenting. Consider the emotions you want to arouse in your audience before applying a color effect. Dazzling infographics have the right color for the right audience and more so, the right purpose.

Typography
Another major determinant of infographic success, typography has it’s own magic, which when properly applied, can produce the most dazzling infographics you’ve ever seen. Play with various fonts and find the most magical one. There’s always that one font that polishes everything. Go for it. However, you must be careful how you use typography. Too much of anything is too much to be good. Okay, I just made that up but it makes sense. Doesn’t it? :)

Data Visualization
How you present data makes all the difference and therefore, you must be extra careful what you use. Dazzling infographics present data in a neat and appealing manner. Use pie charts, bar graphs or even line graphs where appropriate. These, when used appropriately will make an infographic eye candy that your audience cannot resist.

These three aspects, namely color, typography and visualization aids together are what makes the eye appeal of any infographic. When applied correctly, your infographics will definitely enter the list of the most appealing infographics of the year.

Infographic Design: Qualities of a Great infographic

Infographic design

Just as the word suggests, an infographic is a combination of information and graphics. The two when used correctly, work to present data in a clear and easy to digest manner. Infographic design requires that one understands data so they are able to work with it efficiently and effectively.
What makes an Infographic stand out?

1. Relevance
Before getting into infographic design, one must know their target group, which helps to choose a suitable topic. You want your readers to share it widely and so you must develop something that interests them.

2. Research
One must read widely to find out what has been said about the topic of choice. Pick a unique topic that is likely to draw people’s attention to your site and ultimately promote your brand.

3. Reliable and Authoritative Sources
Readers like to question statistics and so you do not want to be caught lying to them. Data presented must therefore be sourced from ‘believable’ sources. You know them.
Such sources must be cited the infographic too.

4. Accuracy
All charts and graphs used must present data accurately if the information is to make sense. Proofread the infographic to confirm this.

5. Clarity
Great infographic design presents information in a neat and organized manner. Too much text congests infographics, making it difficult on the readers’ eyes. The rule of the thumb here is “Show, don’t tell”

6. Visual Stimulation
Every graphic designer should know how best to achieve this, since this is the bait which helps you capture a reader. If it is not good on the eyes, nobody will want to share it.
Invest in good quality images and color choice, which play a major role in enhancing eye appeal. Give it a unique touch that represents your brand, while being careful not to overdo it. In this case, less is more.

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